A Matter of T.A.S.T.E.

With TastingRoom.com, you can taste wine before shelling out money for the bottle. The important thing is that the wine in the mini bottles is identical to the wine in the big ones. So how exactly is that done? The answer can be summed up in a single word: T.A.S.T.E.

Or, more precisely, T.A.S.T.E. Technology® -- which stands for “Total Anaerobic Sample Transfer Environment.”

Using T.A.S.T.E. Technology®, the wine in the big bottles is transferred directly into mini bottles in a sealed, zero-oxygen chamber. A state-of-the-art production facility was built in Northern California, in the heart of the wine country, expressly for this purpose. There’s nothing like it anywhere in the world.

“We’re laser-focused on wine quality” says Tim Bucher, CEO of TastingRoom, Inc. “It drives every step of the transfer process, to make sure the wine samples are true representations of the source wine.”

That means TastingRoom.com is constantly monitoring the transfer process, and testing the wine for the slightest variation, to ensure wine quality. One normal-sized (750ml) bottle of wine yields 15 individual samples of wine. Fourteen are made available to consumers; one is reserved for quality testing. Only after the wine passes the quality test will it be made available to consumers.

No other company has T.A.S.T.E. Technology®, and no other company has managed to preserve the integrity of the wine in quite the same way. Why did TastingRoom.com succeed in introducing a revolutionary way to try and buy premium wine? It’s simply a matter of T.A.S.T.E.